Iconic Packaging: McDonald’s Happy Meal

Iconic Packaging: McDonald’s Happy Meal

We all know the excitement and anticipation that packaging elicits in us. But is there any packaging that takes us back to being a kid as easily as the McDonald’s Happy Meal? Seeing that signature red and yellow box brings up memories and emotions quite unlike any...
Iconic Packaging: KFC Bucket

Iconic Packaging: KFC Bucket

We’ve talked a lot about brands that refined their packaging to perfection, or kept the same look because, really, it was perfect already. But there are those special, brave brands that are willing to take their most identifiable packaging and really have some fun...