What Are Custom Stickers For & How Can They Help My Business?

67% of all online searches were driven by offline marketing in 2018. A third of those searches led to a sale or customer. Custom stickers can be used in a number of ways to reach your offline audience.

There will always be a need for stickers in offline marketing. They’re inexpensive, easy to customize, and readily visible to consumers. Due to custom stickers being so economical it makes it very easy to change designs to keep up with seasonal events and trends.

Custom stickers are available in a variety of sizes and meet a variety of needs. Below is a list of the most effective ways to use them in advertising.

Popular Uses for Custom Stickers

New Product Launches

Stickers are a great way to raise the public’s awareness of a new product or service you’re promoting.

You want people to talk about your new item or product. Placing fun stickers in customer orders is a great way to generate brand awareness.

You should add your name and website (or location). It is best if you do this prior to the launch of the product. It will generate excitement by the time it is released.

Branded Custom Stickers On Boxes

Adorn your packaging materials with your branded custom stickers. The more you showcase your brand logo, the more likely your brand’s name will stick with the customer. This applies to any business, especially e-commerce, that is shipping goods.

Giveaways at Events

You can show off your products at local events, markets, festivals, and concerts.

Offer free stickers to anyone who stops by your table. Even if you just make a good impression, they will hold onto your brand logo, product, or even just your brand name.

Boosting your brand’s awareness in this way goes a long way.

Free Gifts

Include unique customer stickers as a free gift included in customer orders. The more you include the better, as people will naturally look for places to put your sticker. The custom stickers can then assist in increasing your offline advertising while thanking your customers for purchasing from your business.

Looking To Buy High-Quality Custom Stickers?

The Packaging Company is a leading online packaging retailer that serves all of North America. Our products include a wide variety of packaging and shipping solutions (cardboard boxes, mailers, etc.) as well as other business solutions, such as janitorial supplies and office supplies.

It’s easy to create custom stickers for your business with The Packaging Company. Low order minimums start at just 50 stickers (buy more, save more!).